Live Nation TV
At VICE Media I worked with an impressive group of interdisciplinary creatives to launch the first-ever branded vertical in partnership with Live Nation. Over the course of 2+ years, we built a multi-platform channel devoted to covering some of the biggest live touring acts in the world through a mix of short-form documentary, social-first video, and editorial content. We also produced a documentary series for VICELAND called “Earthworks,” which followed musical acts like Miguel, Animal Collective, and Local Natives as they traveled to endangered landscapes to create music and learn about conservation efforts.
As Live Nation TV’s Editor-in-Chief, I oversaw a team of in-house writers, as well as a 50+ freelance journalists and photographers. Together, we published a daily music news blog along with hundreds of longer reported pieces and feature articles. We also produced real-time social content for music festivals like Lollapalooza, Austin City Limits, Governor’s Ball, South by Southwest, and Bonnaroo.







Animal Collective for Earthworks

Alabama Shakes by Pooneh Ghana

FKA Twigs by Alice Baxley

Kanye West by Alice Baxley

Tame Impala by Alice Baxley

Big Boi by Cam Kirk

Boys Noize by Pooneh Ghana

Mya by Christina Craig

Grimes by Jackie Lee Young

Kilo Kish by Christina Craig

Atoms for Peace by Pooneh Ghana

Wolf Alice by Pooneh Ghana

Leon Bridges by Pooneh Ghana

Beck by Pooneh Ghana

Depeche Mode by Pooneh Ghana

Disclosure by Pooneh Ghana


HAIM by Pooneh Ghana

Janelle Monáe by Pooneh Ghana

Kurt Vile by Pooneh Ghana

Lana del Ray by Pooneh Ghana

Marina & The Diamonds by Pooneh Ghana

Pharell by Pooneh Ghana

Phoenix by Pooneh Ghana

Vampire Weekend by Pooneh Ghana

Wiz Khalifa by Pooneh Ghana